Many organizations have been criticized for adopting carbon-neutral policies because environmentalists have argued the effectiveness of carbon trading can never be fully measured.  Forward selling, lack of regulation, aging of forests, indigenous land right issues, methane production by plants and the albedo effect are just a few factors which have contributed to the myth. We encourage our stakeholders to investigate the topic themselves rather than rely on companies which sell primarily on the basis of being carbon-neutral.

Nevertheless, Standard Carpets is committed to the environment and we will attempt to conduct our first carbon audit during the fiscal year 2010. We plan to reduce our carbon emissions and offset some emissions by buying carbon credits in order to develop a “Carbon Neutral” brand. 

http://www.carbonneutral.com/pages/carbonstrategy.asp
http://www.environmentalleader.com/2007/03/01/another-report-criticizes-carbon-offset-programs/
http://www.independent.co.uk/environment/green-living/ethical-travel-company-drops-carbon-offsetting-1816554.html